Paid Ads

With over 55 million listeners, Amazon Music is one of the leading music streaming platforms out there. Wouldn’t it be great if you could find… Read More »How to Use Amazon Audio Ads

Imagine being the next Seth Godin, Gary Vaynerchuk, or Tim Ferriss. Just like these notable figures, a big reputation can attract profitable clients, opportunities to… Read More »How to Use Thought Leadership Marketing With Paid Ads

If your business has complex advertising needs, there’s a good chance Google Ads Manager can help. Rather than having your PPC spread out across several… Read More »A Starter Guide to Google Ads Manager Accounts

You created an app. Now you just need to drive traffic to it. As a marketer or app creator, you might not know where to… Read More »How to Run Sponsored App Ad Campaigns

One of the tricky parts about this is the fact parents are such a varied group. Forty percent of US households have at least one… Read More »How to Target Parents Through Paid Ads

It’s a pay-to-play world. From social media to Google Ads, companies invest thousands of dollars a month into paid ads. However, there’s a lurking metric… Read More »How to Lower PPC Churn Rates

American pet owners are some of the biggest spenders online, pet food and pet supplies being second only to vitamins for e-commerce.  Online spending for… Read More »How to Use Paid Ads to Market to Pet Owners Effectively

The baby boomer generation may seem like an afterthought when you put together the target audience for your paid marketing campaigns, but they still hold… Read More »How to Target Baby Boomers Through Paid Ads

Finding new audiences to target is a constant challenge for marketers. If you’ve never tried marketing for Generation X, you could be missing out on… Read More »How to Target Generation X Through Paid Ads