The pandemic’s easing in the U.S. is poised to release pent-up consumer demand—but a vague unease is also emerging as jitters about the economy replace… Read More »Lincoln Financial’s Brand Repositioning Focuses on Consumer Confidence Concerns
Despite your best laid plans, one thing is clear: The future is uncertain. Sweeping advances in digital marketing, artificial intelligence, machine learning, and privacy have… Read More »How to Future-Proof Your Marketing Org: Webinar Recording & Takeaways
As the pandemic began to ramp up last March, multicultural agency IW Group immediately noticed the rise in anti-Asian hate that came along with it… Read More »This Agency Used McDonald’s Ad Inventory to Amplify Its PSA About Anti-Asian Hate
In the 50 years since Ohio barber Merle Robbins invented Uno, the card game has sold north of 100 million decks. To bolster the game’s… Read More »Mattel Kicks Off Pride Merch Season With Deck of Rainbow Uno Cards
Looking for some fresh ideas for your email program? You might be in the beginning stages of coming up with a new email nurture or… Read More »Email inspiration: 16 places to look for exciting email examples
Email marketers are on a constant search for a silver bullet—the one trick that gives them better visibility in front of subscribers and gets their… Read More »What is BIMI and why should email marketers care?
This year has been tough in many ways, stretching email pros pretty thin. That’s why our latest updates in Litmus continue our focus for 2020:… Read More »New in Litmus: Dark Mode Detection, Brand Settings, and More