Adidas Originals has created a rather bizarre 12-hour YouTube video featuring its new ZX sneaker and describes the extremely long-form work as typical of the… Read More »Adidas Blends Surreal, Satisfying Art and ASMR in a 12-Hour Video Starring Its New Shoe
When traveling on the packed commuter trains and buses of the pre-pandemic times (remember those?), it felt incredibly annoying when a fellow commuter took up… Read More »Swedish Agency Creates Simple But Genius Social Distancing Hack––the ‘No Douche Bag’
Imagine having a client like McDonald’s that is so globally famous that you don’t even need to display the brand’s logo or name in ads.… Read More »These Clever McDonald’s Outdoor Ads Have Giant Bites Taken Out of Them
Cerveza Patagonia already plants a tree for each case of beer it sells, and now the beer brand is broadening its environmentally conscious credentials with… Read More »This Beer Will Replace Your Favorite Tree If a Hurricane Knocks It Down
A giant sea monster attacks a city and menaces its populace, with one brave woman daring to fight back. Her weapon of choice, sent down… Read More »This Wonderfully Bizarre Ad for Wasabi Doritos Is a Love Note to Japan, From Brazil
In the early 1990s, AT&T famously predicted much of technology’s future in a Tom Selleck-narrated campaign called “You Will.” (See below to revisit the ads,… Read More »Apple Increasingly Frustrates Helena Bonham Carter by Showing Just How Much a Watch Can Do
LONDON—When first viewing the new ad for the International Paralympic Committee, you might think your Wi-Fi is playing up or that the video hasn’t fully… Read More »Experience a Race as the World’s Fastest Blind Sprinter
It’s 8 a.m. You log on to your first Zoom call of the day and, thanks to your shoddy Wi-Fi, you immediately freeze on screen.… Read More »This Relatable Ad for Fiber Internet Brings the Frustrations of Slow Wi-Fi Into Real Life
He sits, he stays, he reminds you to wear a face mask. Good dog! In a pair of public service announcements from boutique agency Nigel… Read More »2 Boutique Shop PSA Campaigns Have Gone to the Dogs