Call analytics platforms have become important tools to help marketers identify and activate the rich data hidden in the growing volume of inbound calls. Call… Read More »Call analytics platforms expand their utility
On Thursday, in separate cases, regulators and prosecutors touted new charges in a “Ponzi-like scheme” and a major conviction for fraud at a cryptocurrency hedge… Read More »Wall Street Crackdown! Federal Government Flexes in Wake of GameStop Short Squeeze
Are you managing a B2B business that needs more leads? If you’re still reading this, I bet you’re nodding in agreement. Everyone needs more leads,… Read More »3 Tools to Build an Effective B2B Marketing Sales Funnel
In this episode of Delivering, host Jason Rodriguez chats with Kimberly Coburn about copywriting in email, homesteading and self-reliance, and her recent Email Spirit Award… Read More »Delivering Episode 35: An interview with Email Spirit Award winner Kimberly Coburn
In-person or virtual events revolve around getting to know other people and learning from one another. Because email is such a personal channel, it’s the… Read More »How to create an “Add to Calendar” link for your emails
Which books do you recommend to learn how to manage Facebook/Instagram/Amazon ads? (One with everything would be perfect)
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When I used to work at a marketing agency, I would read expert industry blogs, such as HubSpot, Marketing Brew, and Backlinko (to name a few).
One of my main questions every day was, “How do these brands do it? How do they constantly come up with brilliant blog ideas?”
Now, obviously, I work at HubSpot and I know what a blog strategy looks like at a big company with a recognizable brand.
Whether or not you enjoy public speaking, I’d bet you don’t like hopping on stage without preparing for a speech or keynote address. Running through… Read More »How to Write a Webinar Script [+ Template]